New Development Essendon's 'Linc' To Future Growth

Essendon has been identified by many as an emerging location for new property and apartment hot-spots. This is largely due to a significant transformation fuelled by investment into amenity, and a new wave of design-led residences that are delivering affordability and convenience to the suburb’s new members.

With the injection of a new hospital, the $20 million refurbishment of its heritage-listed airport terminal, an ever increasing number of employment opportunities and continued gentrification, Essendon paints a vastly different picture to 20 or even 10 years ago.

It is certainly a far cry from being a once sleepy inner-suburban location which was often overlooked in favour of much trendier neighbours such as Northcote and Brunswick.

“The gentrification of the Melbourne’s inner ring may have taken some decades to reach suburbs like Essendon, but now that it has, we are seeing greater opportunities for positive, high-density development with a focus on owner occupiers,” Revel Development Group Director Daniel Caspar said.

Recognising the need for Essendon to move with the demands of the market as Melbourne’s urban footprint expands, Revel Development Group launched 'Linc', a development designed to be one of the neighbourhood’s most progressive new apartment projects.

Inspired by the incredible connectivity afforded by its location, Plus Architecture has again worked with Revel to create a vibrant collection of luxuriously appointed residences that have been thoughtfully designed to build upon the traditional streetscape.

“Linc connects expressive architecture and contemporary interiors with a sense of style that perfectly reflects modern Essendon living,” Plus Architecture Director Ian Briggs said.

Available in a range of floor plans and configurations, all share a similar dedication to the crafting of versatile and contemporary spaces.

The open plan nature of the design maximises space, a feeling that is further emphasised through the abundant natural light that floods in through the floor to ceiling windows.

Each apartment is available in two colour schemes, Shell and Stone, with fixtures and finishes of the highest quality such as timber floorboards, chrome tapware Bosch stainless steel appliances, silver mirror splashbacks, porcelain wall tiles and concealed cisterns included as standard, further reinforcing the attention to detail present throughout.

Linc will also boast three separate and spectacular garden areas designed by iconic landscape architect, Jack Merlo.

Featuring a teppanyaki grill, BBQ and open fireplace, the innovative, two zone design maximises the rooftop space and creates two distinctive destinations for entertaining and enjoying the sweeping views across Essendon and towards the CBD.

Essendon was previously characterised by its strong family focus, boasting proximity to some of the city’s best schools. But Caspar said that Revel a new breed of buyer was emerging.

“We are experiencing strong interest amongst buyers within a three to five-kilometre radius of the inner north-west, who are looking to either upgrade, downsize or enter the market for the first time and are willing to move to Essendon to do so because of its relative affordability,” he said.

“Acclimatised to the idea of apartment living, these buyers are favourably comparing the suburb’s proximity to the city and quality of amenities with equivalent suburbs in the east and bayside.”

While the median house price in Essendon is currently $1.13 million, Linc’s one, two and three-bedroom dwellings starting from just $369,000 and provide an affordable alternative for those wanting a step up or into the property market, while also providing a viable option for the discerning investor, with the blue collar suburb located just eight kilometres north-west of Melbourne’s CBD.