Occupancy Uplift Right Time for Katalyst Group

As Australian’s itch for travel and tourism grows, development and investment opportunities within the hotel sector have increased.

Data shows that the fast-growing Australian market for urban hotels is continuing on an upward trajectory with Melbourne’s 39 projects and 8881 rooms to be launched by 2023.

Sydney follows with 22 openings and 5286 rooms, while Adelaide is next with 10 hotels and 2123 rooms.

Brisbane will see a minimum of seven hotels open, adding a further 1270 rooms to the city’s offering, and Hobart will get six new hotels with a total of 1336 rooms.

Canberra and Perth follow with five launches each, and Southbank has four properties in the pipeline. Ringwood and Newcastle round out the top 10 with three new properties each.

Despite a tough 2020, IBISWorld forecasts hotel industry revenue will grow at an annualised 17 per cent over the five years through 2025-26, to $13.2 billion.

New rooms

^{_{^ Source: Top Hotel Projects Construction database 25 Jun 2020}}

Due to the ability to travel internationally being all but withdrawn, consumers desire to travel has naturally burgeoned.

It is now more crucial than ever for brands to be ensuring the quality and design of their hotel FF&E due to the influx of domestic travellers.

FF&E can often be a great unknown when it comes to executing the fit-out of a luxury project such as a 5-star hotel.

Katalyst Group has tendered hundreds of hotel projects globally and in the interest of supporting the industry, offered to provide some understanding surrounding the common major project variable; FF&E.

Katalyst Group is the fastest growing hotel joinery and FF&E supplier in Australia.

The group has worked on projects in over 15 countries, employing 70-plus staff internationally, and completed more than 280 luxury projects during their relatively short tenure.

Katalyst Group director Grant Jarvie shared that a number of factors come into play when it comes to the cost of FF&E.

Jarvie explained that in his experience the key to a successful project is early manufacturer involvement along with selecting builders and consultants who are well versed in this particular sector.

Due to seemingly unlimited variables, the cost of FF&E per room can range anywhere between $3,000 to $40,000-plus depending on brands requirements.

“We are always our own biggest critic,” he said.

“It’s always worth investing in quality products no matter what industry you are in, if our products don’t exceed our clients expectations they won’t meet ours.

“Quality should be the backbone of every business, because quality is what creates reputation, word of mouth and repeat business.

“Without the incessant focus on quality, it is extremely hard to build a successful business and maintain client satisfaction.”

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