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In today’s dynamic luxury property market, standing out is a challenge.
High-quality renders and animations alone no longer meet the modern buyer’s expectations—they want a richer, more immersive experience demanding more and more from sales and marketing teams.
Meanwhile, developers grapple with surging construction costs, prolonged approval processes, and fierce competition. In this challenging environment, developers urgently need tools that can adapt to changing market demands and overcome the limitations of traditional sales and marketing strategies.
In response to buyer’s needs, off-the-plan sales teams and project marketers now face a complicated and inconsistent process, trying to coordinate multiple agencies for 3D renders, photorealistic walkthroughs, project films, and sales display software. This approach complicates the process and inevitably leads to escalating expenses and daunting schedule delays.
Addressing these challenges calls for a fresh approach: a cohesive sales and marketing solution that seamlessly blends all off-the-plan visuals into advanced presentation and display software.
Modern buyers seek richer, immersive luxury property experiences.
Volume Vision offers an all-in-one solution: from renders to sales presentations.
Versatile software, accessible on any device, brings properties to life in rich detail.
Sales agents can present without physical displays, reducing infrastructural expenses.
An interactive view selector deepens the buyer’s connection to properties.
Unparalleled photorealistic quality distinguishes Volume Vision from other solutions.
One cohesive team delivers from initial renders to the final sales presentation.
Developers can realise savings of up to 20 per cent and reduce timelines by four weeks.
Collaborations, like with Siera Group, highlight Volume Vision’s industry-wide respect.
A grand reveal awaits at Urbanity, showcasing Volume Vision’s prowess.
In the face of market demands for faster, more cost-effective project launches, the usual large-scale sales displays and long launch timelines aren’t always feasible. Volume Vision’s responsive web-based software is a perfect solution.
Accessible on any device, whether in a showroom or remotely, sales agents can use the platform to display buildings in full detail and showcase photo-realistic apartment walkthroughs. Efficiently viewing and selecting available floorplans becomes a breeze.
With its user-friendly interface, the software eliminates the need for complex systems or dedicated devices. Sales teams can present effectively, no longer tied to physical displays or significant infrastructural expenses.
Volume Vision equips sales teams with intuitive tools: an exterior view for unit selection and availability, immersive interior and amenity walkthroughs, and an integrated gallery of renders and videos. The interactive unit view selector also lets potential buyers experience the exact balcony view of a chosen unit, deepening their connection to the property.
Sales teams can utilise the admin panel for managing availability, or seamlessly integrate the software with existing CRM systems. This enables effortless management of availability, vital information, floorplans, and allocations, all within the familiar tools your sales team already uses.
From the initial interest sparked by industry-leading renders, through immersive walkthroughs, to the final sales presentation, the software suite ensures a consistent, high-quality experience that leaves a lasting impression on prospective buyers.
In contrast to other solutions that frequently sacrifice quality and realism by relying on 3D gaming engines or outsourced image galleries, Volume Vision Suite distinguishes itself through its superior quality. The stark contrast between the gaming-inspired visuals produced by others and the vivid, photograph-like walkthroughs delivered by Volume Vision is unmistakable.
Each aspect of the suite—renders, walkthroughs, and software—adheres to the same high quality and photorealistic standard, reflecting the exceptional quality buyers can expect from a luxury property.
There is no need to download bulky apps, no dependency on specific hardware, and no compromise on the quality of the presentation. It is equally effective on any device, bringing a world-class experience to a buyer’s hand or a showroom’s widescreen, and allowing a sales agent to present from anywhere, even at a cafe.
Sales agents can easily share a link post-presentation, allowing potential buyers to revisit the project from any device, anywhere.
Volume Vision founder and chief executive Roman Tarasov said that no other solution on the market could achieve the same photorealistic quality walkthroughs as using renders. “The alternative is using two different studios: one for CGI and one for walkthroughs. This takes more time and creates visual inconsistencies, as the game-based walkthroughs do not compare in quality to the high-end renders.”
Volume Vision goes beyond traditional software and visualisation services, offering a comprehensive solution that encompasses world-class architectural renders, animations, project films, and immersive walkthroughs, unified through an intuitive sales platform.
Volume Vision’s team manages every aspect, from initial renders to the final sales presentation suite. All that’s required from clients are architectural plans, interior design specifications and landscape plans. Volume Vision handles the rest, ensuring a consistent and compelling visual narrative for the entire buyer journey.
The streamlined process translates into tangible savings for developers, reducing project timelines by up to four weeks and reducing costs by as much as 15-20 per cent. In the fiercely competitive luxury property market, this edge enables developers to go to market faster and cost-effectively, a crucial advantage in today’s climate.
This capability ensures a cohesive, streamlined solution that reduces time, cost, and complexity, allowing sales and marketing teams to focus on what they do best: securing sales.
Volume Vision’s reputation for innovation and quality has led to collaborations with some of the industry’s leading names. Among the notable success stories is the partnership with Siera Group for Tapestry at Chevron Island.
This collaboration utilised the full suite of Volume Vision’s tools [pictured top], enabling Siera Group to bring Tapestry to life with lifelike renders, immersive walkthroughs, and a comprehensive software suite that sets a new standard in property marketing.
Siera Group chief executive Brent Thompson said of the partnership: “In terms of services that Volume Vision has provided us in the past, it’s always been our still images. Now they’re bringing their software and walkthrough component to our developments.
“This amazing software lets you navigate through the apartments. You can see in real-time what’s available, what’s not available. Our purchasers can work with our sales executive to select the apartment.
“They look at the floorplan, look at the images, and work their way through those apartments. So now it’s a whole marketing suite on top of just the renders.”
As we approach the highly anticipated Urbanity Event on the Gold Coast, Volume Vision is excited to unveil its complete project sales and marketing suite. With a platform prioritising photorealism, flexibility, and user experience, Volume Vision is raising the bar in the luxury property market.
Attendees at the Urbanity event will have the unique opportunity to experience the suite first-hand on a range of devices—from mobiles and tablets to computers and expansive LED sales displays.
Join us at Urbanity to explore the unique advantages of Volume Vision and see how we can transform your project visualisations.
Interested in a detailed walkthrough? Learn more and book a call with our team to see firsthand how Volume Vision can help your projects.
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