Why Smart Developers are Backing Coposit

Every developer knows the challenge: sales are tough, buyers are hesitant, and the deposit hurdle is higher than ever. While many are struggling to convert, one platform continues to prove it can move the needle.
That platform is Coposit.
By allowing buyers to secure a property with just $10,000 upfront and pay the balance in weekly instalments, Coposit has established itself as the sales infrastructure keeping sales moving in a market where cash flow and affordability are under pressure.
The market reality
Cash flow matters. Whether it’s a first-home buyer, an investor managing multiple deposits, or an upgrader bridging between properties, the deposit hurdle hits everyone.
Coposit removes that friction. $10,000 upfront.
Weekly instalments to the full deposit. Contract signed. In today’s environment, that flexibility is the difference between stalled campaigns and steady sales.
The Senso case study: When results speak louder than strategy
When long-standing partner DASCO launched their Senso Epping development on the Coposit platform, they weren’t starting from scratch.
The 479-apartment project, a joint-venture partnership between DASCO and Metrics, had been in market. Strong product. Quality developer with Latent Defect Insurance. Resort amenities. Five minutes from Epping Metro.
Then they added Coposit.
Week one: 32 Coposit sales
Not leads. Not registrations. Not EOI’s. Actual sales utilising the Coposit platform.
“We launched Senso with strong fundamentals,” said Barry Peng, managing director at Whome Group, handling the project’s sales. “But in this market, product alone isn’t enough. You need to remove barriers. Coposit did that.”
The result wasn’t magic. It was mechanics. Buyers who’d been considering Senso for weeks suddenly had a path forward. $10,000 upfront. Weekly instalments to the full deposit. Contracts signed. The deposit barrier: removed.

The secret advantage
For developers like DASCO, Coposit is delivering more than just buyers. It is delivering momentum. Faster sales, more diverse buyer pools, and stronger presale positions are giving projects the edge when funding and construction timelines are on the line.
It is not a gimmick. It is not a discount. It is a structural solution to a market-wide problem.
Coposit chief executive Chris Ferris put it simply: “It’s not just price. It’s not just product. It’s removing all the barriers that can stop sales happening.
“When you empower buyers to secure with $10,000 upfront and build to the full deposit in installments, you unlock genuine demand that was always there but couldn’t convert through traditional channels.”
What agents are really saying (off the record)
“We get calls from agents every week,” Chris Ferris said. “Off the record, they’re telling us things like, ‘Without Coposit, these sales simply wouldn’t have happened,’ or ‘We don’t shout about it, but Coposit is making up the majority of our sales’.”
Publicly, it’s business as usual. But the conversations the Coposit team is having privately tell a different story.
In today’s conditions, Coposit has become a sales and marketing campaign necessity.

The data behind the momentum
While NSW apartment commencements fell 24 per cent in the June quarter, projects with Coposit are moving in the opposite direction. Senso’s 32 Coposit sales in week one sit alongside similar results across Sydney:
Waterfront precincts converting 18-plus sales
Inner-city projects hitting double-digit sales weeks
Western Sydney developments attracting younger buyer cohorts who wouldn’t traditionally qualify.
The pattern is consistent: remove the cash flow barrier, and genuine demand converts.
Looking ahead
As the market continues to tighten, developers who leverage Coposit are securing not just sales, but resilience. The platform’s track record speaks for itself.
Because in 2026, the projects that move forward will not be the ones offering the biggest discounts. They will be the ones removing barriers for buyers.
Moving forward
If you are a developer looking for an edge in today’s tough market, talk to Coposit. The results speak for themselves.
Because the barrier isn’t always the buyer. Sometimes it’s the system.
The Urban Developer is proud to partner with Coposit to deliver this article to you. In doing so, we can continue to publish our daily news, information, insights and opinion to you, our valued readers.















